Welcome Back the Kids!

 
 
If you are lucky enough to be located near a school, you already know how important student sales are to a business. Do the little extras to captivate this clientele. You will be glad you did!
 
 
1. JOIN FORCES WITH OTHER BUSINESSESwelcome back kids
Going back to school includes shopping for stationary, new clothes and shoes and getting a haircut. Work with other local businesses to help boost each others sales. Give your local retailer a stack of your coupons to hand out to all their customers, and in return, give out a coupon for their service or product to your customers. Make sure you advertise the cross promotion at each others businesses.
 
2. FAMILY MEAL DEALS
Make it easier on parents the month of September by offering a back-to-school family-style meal deal. Advertise during the summer so that customers will be well aware of your offer in their time of need.
 
3. "KIDS EAT FREE" WITH ADULT PURCHASE
Families are always looking to save money. This is an easy marketing idea because it does not require you to print coupons or for customers to sign up for anything.
 
4. HAVE A "STUDENT LUNCH SPECIAL"
To generate more lunch traffic offer a student lunch specials. Quick lunches are best because most students have less then an hour for lunch. Have students sign up to receive a text informing them of daily specials. Send out the mass text message at 10:30 a.m. everyday, just in time for them to decide where they are going for lunch.
 
5. DISTRIBUTE COUPONS TO SCHOOLS
Contact all the local schools and ask if they can include a coupon for a small discount with their take home information pack. For every coupon that is used in the restaurant, you can offer the school a certain amount of money towards fundraising.
 
Did you know?
The tradition of giving apples to teachers dates back to the 16th century in Denmark, where parents would pay their educators with food (namely, apples since they were expensive and hard to harvest), since teachers couldn't live off their small salaries.